Ipren Gel

A signature theme revisited

Project Description


Building upon the success of their previous campaign, global pharmaceutical company Takeda decided to update their old campaign with a new TV commercial – and also bring a new product to market with a new TV and outboard campaign.

They went back to us to get an updated version of the original melody – a more modern and lounge-like piece of music was written for their new 20 second TV commercial, promoting their new muscle pain relief product ‘Ipren Gel’.

Project Details

  • Client Takeda
  • Date 2013-09-19
  • Tags Advertising

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Company address

Epic Sound ApS
Birkedommervej 31
2400 Copenhagen NV
Phone: +45 4695 0246
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